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Successful Strategiesin a Down Market It’s the natural reaction of most business owners. When times are tight you tighten your belts, cut costs, and hunker down until things pick up. |
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| Finding New Customers in a Down Economy The coupon that generated 43 redemptions was a ‘buy one, get one free’ which he broke even on. What he did gain from the coupons was customer loyalty and a number of ‘extra’ added-on purchases... |
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