The Minnesota Fireplace folks are essentially correct, but it's a bit of an oversimplification.

Finding the right gas logs for your application is the first trick, and not something to leave to the online specialists. Find a local hearth specialty shop to talk about your situation.

Running gas line and installing logs are something best left to professional. If you are a licensed HVAC contractor or journeyman plumber, you probably have the skill set to do the job, but you still have to READ and FOLLOW the instructions, which a growing number of professional are either unwilling or unable to do. ; )