How to Attract Clients for a Residential Cleaning Service
A residential cleaning service is a relatively easy business to start. You do not need a large inventory of equipment and what you do need is inexpensive. You can begin on a small scale and work your way up to more clients, as you gain experience and a good reputation. Getting your first few clients can be the hardest part.
- Have fliers printed up for your business. You can also make your own, if you have the correct software. Make them colorful and interesting, so they will attract attention.
- Place your fliers on bulletin boards in your town. You can also choose a busy street to hand out fliers to people walking by.
- Donate a free housecleaning to a fundraising event in your area. They can raffle this off, which will get your name known as a company that is concerned about the community and willing to help.
- Put an ad on the radio to advertise your cleaning service. Radio ads are less expensive than TV and if you can run your ad during commute times, you have the ability to reach a lot of people.
- Place an ad on craigslist. It is free and many people check out the site each day.
- Let your friends and family know about your cleaning service. They may know someone who is looking for someone to clean their home.
- Offer a discount for new moms or elderly clients. Getting a good deal might attract new customers to try your cleaning service, even if they ordinarily would not use such a service. By targeting specific groups who could use more help, you increase your chances of getting a call.