How to Design a Flower Shop

The design of a flower shop is an important aspect of running a successful flower shop. It is crucial to create an environment that is enticing, easy to navigate and comfortable. Follow these guidelines to design an inviting and aesthetically pleasing flower shop layout.

1. Set up shelving for the flowers in a stair-step fashion. Place smaller flowers on top and taller flowers on the lower or bottom shelves. Space the steps in such a way that customers can grab a bunch of smaller flowers from the top of the shelf without damaging the larger flowers on the bottom shelf.


2. Set up shelving to display other items. Set up a display area for other merchandise, such as cards baskets, vases, potted plants and stuffed animals preferably in the front area of the shop. Place these items on shelves and tables. If you also sell items like candles or jewelry boxes, you need to watch out for shoplifters. Avoid blind alleys or dead ends where you are not able to see customers.


3. Install a display cooler with flowers inside. Set up a cooler that is equipped with clear glass doors to display a variety of fresh bouquets available for sale. It is a good idea to always make a few flower arrangements in the same style, but in various colors. 


4. Arrange a work area. Create an area and set up a table, chair and the supplies you will need to make your arrangements. Set the work area close enough that you can see the front part of the shop including the door, but away from away from customer traffic. An idea location for a work area is behind or next to the checkout counter so that you can stop whatever you are doing to attend to customers who are ready to order or check out.


5. Provide a large-sized cooler for large arrangements. Set up a walk-in cooler for those types of arrangements that require a larger space. Choose a location that is between your work area and where you get arrangements ready for delivery.


6. Set up a consultation area. Create an area where you can meet with customers who are interested in floral arrangement for wedding, funeral, and other important events. Put a table and some chairs in this area of the shop, and provide easily pictures with prices clearly marked. Make it quiet and comfortable.