How to Have an Art Auction Fundraiser
Learning how to have an art auction fundraiser takes a lot of planning and preparation for a successful auction. Auction fundraisers are often held at local community centers. The most successful auctions advertise heavily and offer a variety of art choices. Art auctions may sell sculptures, ceramics, photographs and assorted paintings. Auctions are usually held as fundraisers to pay for operating funds, special projects or raising money to support charities.
Locate art works for the fundraiser auction. If you are already affiliated with art museums and art galleries, you can use these for art sources. You might have to buy some pieces and others may be donated for a good cause. Check with art schools in the vicinity and visit local art galleries for contributions. Consider teaming up with local artists and offering a cash percentage for each sale with a minimum starting bid.
Research and hire a seasoned auctioneer. Well-versed auctioneers will know all about auctions, present a professional appearance and are motivated to see you succeed. Preferably, hire a veteran auctioneer with a strong background in art pieces.
Advertise like crazy. Craft shows, auctions, public sports events and other community events often suffer because of poor advertising results. Tell everyone about your art auction fundraiser. Advertise in the local paper or consider purchasing a postal insert for mail delivery in your community.
Use additional creative advertising techniques. Call up the radio stations and see about non-profit advertising. Contact nearby churches, clubs and community organizations to let them know about your fundraiser. Place flyers in grocery stores and shopping centers. Put up advertising signs on street corners in the community two weeks before the event.
- Organize the bidding system and acceptable payment types. Determine a reasonable opening bid for each art piece. This helps to assure your organization will not take a total loss on any one item. Apply for a merchant account if you do not already have one so you can take credit cards. Prepare petty cash to accept checks and large bills.