How to Offer Chauffeur Service for Limos for Prom
For most parents, one of their major concerns regarding prom night is that they want their teenagers delivered safely to and from the event. To accomplish that, many parents hire a chauffeur to drive their kids safely and in style. If you currently have or are thinking of starting a limousine service, knowing how to offer chauffeured limo services during prom can translate to guaranteed work and future referrals.
- Get the appropriate licensing and insurance if you are not already a licensed limo service. Check with your state and local licensing officials to verify what licenses and permits are required to drive a limousine. In addition, talk with your insurance agent to ensure that you have the appropriate level of insurance to cover you and your teenage passengers in the event of an accident.
- Print fliers offering chauffeur services to the prom. If you are new, consider offering discounted prices or special group rates. Make certain that your fliers include the word "Prom" prominently on the page as well as your contact information and website address. A good flier will also indicate how many years you have offered chauffeur services.
- Place your fliers as well as business cards in locations that are directly associated with the prom, such as tuxedo rental shops, florists and locations that sell gowns.
- Update your website if you have one. It should advertise that you are offering prom limo services and clearly state what your fees are. Include a page of testimonials from parents who used your chauffeur services to take their kids to the prom. This is a way of illustrating that your past customers have been pleased with the level of service that you provide. Parents will want the assurance that the chauffeur has a history of punctuality and most importantly safety.
- Place an advertisement in your local newspaper announcing your limo service and fees.