How to Start a Stationary Store
A stationary business has the same start up requirements that you would find in any business. These requirements include a budget, business plan, location and supplies. Thus, as with any business, you have to work hard, and make your customers your primary focus, if you want to retain your customer base.
Things you will need.
- Business plan
- Business cards /flyers
- Stationery supplies
- Create a business plan for your stationery business. Write your mission statement and business goals. Seek help from the Small Business Administration (SBA) or Service Corps of Retired Executives (SCORE) if you do not know how to write a business plan. A business plan is crucial if you need to finance your business. A lending institution will not lend you the money you need without this information.
- Research your community to see if there is a need for this type of business. Check if there is another stationery company available. If there is another company, visit the store and see how they have their store set up and what items they are carrying. Notate items lacking and use this information when you are ready to start your business.
- Look for your store location. Choose a location that has high traffic volume maybe close to an office building. This way the employees at the office building can utilize your business instead of driving to another location.
- Contact your state licensing department and obtain your business license.
- Find stationery supplier and compare different suppliers cost and quality. This ensures you are receiving the best deal when you shop. Do not choose your supplies base on cost only. Yes, a lower cost will equal more profit, but you want to have good quality products as well. Customers expect quality and affordable prices, so exercise due diligence.
- Advertise your business. Start by using business cards and flyers. Drop them off at business in your community and give them to friends and neighbors.