Top 8 Things You Should Know About Eblasts

Eblasts are emails sent to people who requested information from you. The emails consist of graphics and text. It brings attention to your business in a creative way. Eblasts can really boost sales in your business. There are 8 additional things you should know about eblasts.

Things You Should Know About Eblasts

1. Eblasts are a digital version of direct mailings.




2. There is a 5%-15% response rate with eblasts.




3. They can significantly reduce marketing and advertising expenses.




4. You can reach more people at one time using an eblasts when compared to direct mailing.




5. Eblasts should never be sent from your regular email account.




6. HTML ebasts should be sent if you want an email to be colorful and stylized.




7. Beware of the can spam laws to be sure you are sending legal eblasts.




8. Eblasts must contain a way for customers to opt out if they want to be removed from a mailing list.