How to Start a Hair Extension Business
To start a great hair extension business, you will need a business and marketing plan, and offer quality extensions that cannot be purchased anywhere else. The main focus for making the business successful will be to offer a diverse range of extensions, while ensuring that every customer is offered a personalized experience when using your services.
1. Develop a business and marketing plan. If you would like to have a successful business in hair extensions, the start the process by compiling a business and marketing plan. This plan can be used as a blueprint to get started with the legal and financial parts of the business. An attorney should be hired to ensure all of the legal paperwork is filled out correctly. You will also need the services of an accountant to keep track of your profits and losses. Obtain business liability insurance and contact your local state for the correct registration and license forms for starting your own business.
2. Research hair extensions. As hair extensions will be the main product of your business, think about what type of services your business would like to offer. You can just provide a business that sells hair extensions or a business that both sells and installs the extensions using qualified hair stylists. If you are a hair stylist, research the different methods of placing in hair extensions and the various types of hair that can be used. You can offer a service in which women come to you to buy or you go to the woman’s home with your supplies.
3. Source local and national vendors. Any great business owner will know how important a vendor will be to the success of the business. Look for hair vendors that will offer quality hair at a great price. While wearing extension hair they have purchased from you, women will be able to sell the quality of your hair without saying anything. Therefore, if given a quality product women will tell other women about the wonderful deal they received, and recommend your services.
4. Compile a portfolio. To have someone purchase your hair extensions, you will need to have both a manual and an online website portfolio. This portfolio should have pictures of some of the extensions you have for sale, along with "before and after" photos of the hair extensions installed onto women. This picture portfolio should be continually updated to show customers what you have to offer.
5. Obtain customer feedback. One of the best ways to have a successful hair extension business would be to ask the women who use hair extensions. Spend time asking what types of extensions they would like. Customer feedback will be vital to helping you run and improve your business, once it is established. Selecting hair extensions to achieve the perfect hairstyle is not always easy, so it will be important to listen to what your customers have to say and implement their best suggestions into your business.
6. Join a hair and beauty supply association. Not only will joining an association geared towards hair and beauty supplies will show that you are professional, these associations can be a great resource for tips, training and business contacts.