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XeoDev is a Leading B2B Company in Florida
At XeoDev, we help transform your innovative ideas into reality! We provide high-quality development services for our partners. Our team has the necessary technical expertise and experience to help your business succeed! Every year, Clutch releases their Leader Awards. We are thrilled to announce that Clutch has named XeoDev a top B2B company in Florida in the development category. It’s an honor to receive this award from Clutch! Clutch is a B2B listing resource located in the heart of Washington, DC. Their team of independent analysts conducts interviews directly with the former customers of service providers listed on their site. Clutch’s methodology selects Leaders based on their industry expertise and their ability to deliver. “THIS IS OUR THIRD YEAR OF SUCCESS! THANKS CLUTCH!” – RAMY FANOUS, FOUNDER & CEO We are thankful for each and every one of our wonderful clients, especially those who took the time to leave us a review on Clutch! Hear what they had to say about working with us. “XEODEV DID A GOOD OF EXPLAINING HOW, WHY, AND WHEN TO EXPECT THINGS IN TERMS THAT WERE EASY FOR ME TO UNDERSTAND. AS SOMEONE WHO ISN’T A DEVELOPER OR TECH-SAVVY, I DON’T KNOW ALL THE TERMINOLOGY BUT IT DIDN’T MATTER.” – FOUNDER & GENERAL MANAGER, ONLINE MARKETPLACE PLATFORM This award and our perfect 5-star rating on Clutch are all thanks to you, our wonderful clients! To learn more about us and our past work, check out our profile on Clutch. Ready to start your next project? Get in touch!
Small Business Internet Marketing Florida - Monitoring Discipline
This post is not about a sure fire way to have a promising marketing plan. Instead this article is about a sure-fire way how not to have a promising marketing plan. Let me explain.REAL Internet MarketingThere are thousands of different marketing methods, approaches, and strategies available to increase your visibility and credibility in your marketplace. The best marketing plan can be developed and be very confident when it is executed. What many small business owners overlook are the basics. We get so caught up in the day-to-day challenges of life that we forget those basic elements required in any form of success. If you are successful by forgetting the basics, I call that luck. You can be lucky a few times but eventually it will indeed catch up with you. Small Business Internet Marketing Florida - The Story of Two Captains One of the basic elements to success is monitoring your marketing plan. As you recall from the story of the two very different captains of large vessels, the captain who constantly monitored the ships course had the most successful voyage. To read the story click here >Small Business Internet Marketing Story - Analogy of two CaptainsWhat did the successful captain possess the other captain did not? Discipline is the answer. Both captains experienced numerous storms during the voyage which required much of their attention. Their immediate focus (rightfully so) was on the safety of the passengers, the crew, and the ship. Even though chaos occurred all around, the successful captain had the discipline to constantly monitor the course of the ship. Because of the captain’s discipline, the voyage was considered a success even though it did not go as originally planned. Small Business Internet Marketing Florida - Discipline This article is not to discuss what makes up successful monitoring of your marketing plan because there are a lot of smarter people than I who excel in this area. Instead I’m here to remind you that having the best marketing plan doesn’t guarantee success. But what does increase your chances of success or minimize your chances of failure is discipline. Having the discipline to constantly review and evaluate your marketing plan while you experience economic storms is a basic element that cannot be overlooked.In today’s unstable economy, your plan will not proceed 100% as planned. Your customers, competitors, or vendors may change based on the unstable market conditions. Wild fluctuations in today’s stock market tell us challenges are facing us every day. Confronting those challenges and making the necessary adjustments is crucial to your overall success. It is essential a small business owner has the discipline to monitor and evaluate the marketing plan to compete.Discipline as defined in the dictionary is control gained by enforcing obedience or order orderly or prescribed conduct or pattern of behavior self-control Although discipline can have different meanings and usages, it comes down to this. Whether you monitor your marketing plan or not, it is a choice you make. Making the decision to actively monitor your marketing plan is the first step. What follows is a having the discipline to make it happen. However discipline works for you, it is essential you employ those techniques to control your situation. Small Business Internet Marketing Florida - Monitoring a Lesson Learned I have firsthand knowledge of this topic. One example is a post card campaign we implemented in our real estate business. I was confident the post card campaign would achieve positive results and we launched the campaign. But as many small business owners can relate to, I fell into the trap of not monitoring the results of the campaign because of the day-to-day chaos of running a small business. The campaign lasted 6 months and I let the campaign run its course without monitoring the situation. A disciplined approach would have discovered earlier the post card campaign was not achieving the desired results. We could have made adjustments or shut it down completely before spending additional funds with limited results. Afterward we discovered the campaign was not successful because, at the time, many other companies were running post card campaigns. The recipients were not paying attention to this type of marketing. Having a disciplined approach would have discovered this much sooner and we could have reacted accordingly.Certainly this is a lessons learned on my behalf and why monitoring is a key part of the Get Started Program. The program provides monitoring reports for a year and we will discuss the results on a monthly basis. We all desire the original plan to proceed as envisioned, but in reality this is hardly the case. Just like the successful captain, making minor or major adjustments to your marketing plan requires a disciplined monitoring approach. Conclusion - Marketing Plan Discipline - Monitoring Are you a small business or non-profit looking to explode your visibility and credibility then consider the RIMM Get Started Program. There is not a better time because we are having a contest until November 21. The fortunate winner will receive theSmall Business Internet Marketing Get Started Programat no cost. The end of the year is a excellent time to re-evaluate your marketing plan, but no matter what plan you choose, make sure disciplined monitoring is part of that plan.
Small Business Marketing tip - Monitoring analogy
Small Business Internet Marketing Florida - Monitoring Marketing Plan and Strategies Year end is an excellent time to evaluate the effectiveness of your marketing plan and strategies. As a small business owner it is critical to understand and objectively evaluate your successes and failures of your marketing plan and strategies over the course of the year. Small Business Internet Marketing Florida - Monitoring Frequency One of aspects to evaluate is the frequency you monitor the marketing plan and strategies. Ideally you need to evaluate the plan more frequently than once a year. But for many small business owners this is a path of least resistance. There are so many factors which prevent a disciplined evaluation of the marketing plan throughout the year, but I suspect the main culprit is time. Small Business Internet Marketing - Monitor Analogy An analogy to understand the importance of monitoring can be thought of as a large ship making a long voyage across the ocean. If you think about a large ship, it cannot make radical course corrections in short periods of time. Instead it must rely on small and frequent course adjustments in order to reach its destination as planned. Let’s take the comparison of two similar ships with two very different captains. The first captain is undisciplined when it comes to monitoring the ship’s course while the second captain follows a disciplined approach no matter the circumstances during the voyage. The two ships leave the harbor at the same time. Both captains point their ships in the right direction and speed to reach the destination as planned. Hours into the voyage a storm appears with strong winds and high waves which begin to affect the course of both ships. Both captains focus on immediate issues brought up by the storm. As the storm continues, the disciplined-captain takes the time to review the ship’s current course. The disciplined-captain notices the ship has drifted off course and because of strong head winds slowed the ship down considerably. The disciplined-captain orders a slight change in course and speed to reach the final destination as planned. The undisciplined-captain does not monitor the ships course. Now imagine more storms occur throughout the voyage, which is typical for any business during the course of the year. As the planned arrival time approaches, the undisciplined-captain evaluates the current location of the ship. Unfortunately he realizes the ship has drifted hundreds of miles off course and is much further from the destination. The undisciplined-captain orders a radical turn in direction which takes the large ship time to make this turn. Also the captain orders full speed ahead thus using tremendous amounts of fuel.In the meantime the disciplined-captain is nearing the destination as planned. No radical adjustments are needed to reach the destination on time. The captain is pleased with the results even though the journey did not occur as originally planned.As the undisciplined-captain approaches the destination, he realizes they are days behind schedule and endanger of running out of fuel. The unintended fuel usage greatly increased the planned costs of the voyage. Even though this may be a silly analogy, the moral is quite clear. Because the disciplined-captain constantly monitored the ship’s course, he only made minor adjustments to reach the final destination as planned. On the other hand, the undisciplined captain did not frequently monitor the ship’s course and had to make radical changes which still did not guarantee a successful voyage. Conclusion - Disciplined Approach to Internet Marketing Monitoring You can think of your business like the two ships. You start with a plan and goal. During the course of the year, you will encounter many storms which will have an impact to your marketing plan. In order to have a higher chance of success, constant monitoring of your course is critical to achieve your marketing plan and costs.If constant monitoring of your marketing plan and strategies is not part of your routine, please make sure it is included in your new year’s resolutions; to be a disciplined-captain of your ship. In the next article you will discover what makes up a disciplined approach to monitor your marketing plan and strategies.