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Updates & tips
Digital Marketing Trends that Will Skyrocket in 2019
2019 is here and as usual in the digital marketing world, in order to keep up you have to stay ahead of the curve. With that in mind, here are the marketing trends you need to keep at the forefront of your planning and strategy for next year. Voice search. Smart speakers like the Amazon Echo and voice assistants like Apple's Siri are transforming the way people seek out and receive information. The smart speaker market has nearly tripled in the past year, so it's clear that this is the up-and-coming frontier for marketers. It remains to be seen how monetization will figure into this new audio-driven landscape, whether through third parties or the device manufacturers themselves, but you can probably expect voice advertising to feature heavily, much like it already does with podcasts and radio broadcasts. Live video. For the past couple of years there's been a lot of marketing buzz around video, but this year we've seen a huge shift from static posts and prerecorded clips to live feeds that viewers can stream in real time. With all the major social networks jumping on board, live video has exploded, and is set to be a $70 billion industry within the next three years. If you're just now getting the hang of video in general, it's time to kick it up a notch and start live streaming for your audience in 2019. Machine learning. Just a few short years ago, there was an overwhelming amount of negative public perception about artificial intelligence. As the positive aspects of AI have quelled those initial fears, we're now heading into a phase where machine learning is not only ubiquitous, it's expected. As 2019 progresses, consumers will expect to receive quality customer service from chatbots, as well as ads that are tailored to their specific interests and buying patterns. Marketers need to build these machine learning aspects into their digital strategies to connect with visitors on a personal level. One-size-fits-all simply won't cut it anymore. Community collaboration. The consumer of tomorrow is not looking to sit back and have things sold to them; they're looking for brands that they can interact with in a meaningful way. Whether it's micro-moments where you can jump in and support a potential customer with the exact right information at the right instant, or user-generated content where your customers themselves drive the marketing message through the community, this back-and-forth partnership is going to be an essential element of any smart marketing strategy in the coming year. 2019 is going to be a very exciting year for marketers - which rising trend are you looking forward to the most? Cogo Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and nationally.
Custom Website Design Services
Web Development Services With the rapid rise in the technology, the usage of web is being extending to wide variety of devices, including tablets, Smartphones, etc., for accessing the web at any time or any place. Unified Proficiency We help our customers to evolve and go ahead with our innovative variety of technologies and trends, which include: Responsive Web Design (RWD): Now-a-days, the usage of mobile devices to access the web is growing at a rapid pace. However, the web is not optimized for mobile devices, which are limited by display of size and need a distinct approach for the display of the content on the screens. Phones have different screen sizes, which change continuously. So, it is significant that your website adjust to any kind of screen. Our expertise lies in providing responsive web design, which delivers a simplified navigation and reading of web with minimum scrolling, panning and resizing over wide range of devices.
Web Development Services Company
Web Development Services With the rapid rise in the technology, the usage of web is being extending to wide variety of devices, including tablets, Smartphones, etc., for accessing the web at any time or any place. Unified Proficiency We help our customers to evolve and go ahead with our innovative variety of technologies and trends, which include: Responsive Web Design (RWD): Now-a-days, the usage of mobile devices to access the web is growing at a rapid pace. However, the web is not optimized for mobile devices, which are limited by display of size and need a distinct approach for the display of the content on the screens. Phones have different screen sizes, which change continuously. So, it is significant that your website adjust to any kind of screen. Our expertise lies in providing responsive web design, which delivers a simplified navigation and reading of web with minimum scrolling, panning and resizing over wide range of devices. Improved Interactiveness: When it comes to developing websites, HTML5 is the most preferred script, which builds the websites independent of the platform. We play a significant role in designing your website with good layout and design using HTML 5 and CSS. Designing the page using HTML5 and CSS3 gives better ranking, when search is performed on the Google page. Offline browsing, cost effectiveness have proved to be the significant advantage of these two scripts. Business Intelligence has become easy and effective and accurate with the latest versions of these scripts. Mobile or Tablet Optimization: Whether it is native apps development or mobile application development, we deliver a streamlining experience. Mobile phones and tablets are used widely during the recent times to access internet.If you wish to have a good look of you application on a mobile phone, one thing that you need is the Mobile optimization. This enables to have your website optimized according to the resolution of your cell phone. Unified offers the mobile optimization services reasonably to meet your purpose. Our experience team of professionals has the capability to manage distinct type of websites and optimize them according to the tablet and the mobile platform. You are always welcome to avail our efficient services. Simplified Web Search: Enables the user to locate, allocate and integrate the information in a simplified way.Our offered services for Web 3.0 enables the users to find the relevant results on web ,ease the way of working on an internet, ease knowledge sharing and makes it difficult for fake identifiers to work online.